About Sarah

Sarah started working life as a youth worker studying community development at university before deciding to travel the world and eventually study a marketing communications degree in Townsville.

Always driven to help other people, values have been at the heart of every opportunity she has pursued.

Sarah worked in Communication and Marketing for 14 years in Townsville and held senior leadership roles in communications, strategic planning, marketing and branding before founding Inkbyte Communications. If you ask what her biggest accomplishments have been during that time though – she’ll tell you ‘being a mum’. Her three beautiful children inspire her everyday to lead by example. Her goal? To nurture kind, loving genuine hardworking people in both her home and in business.

Passionate about strategic planning, design, communciations and marketing for businesses in North Queensland, she connects and engages people to make a difference. Sarah predominantly works with brands focused on giving back and providing genuine value in the lives of those they touch and in the Townsville and North Queensland community.

Get in touch today to see the difference Sarah can make for your business in strategy, design, content, marketing, communication and project management.

"I love nothing better than marketing values based businesses in Townsville and North Qld, genuinely trying to influence positive outcomes in communities"

Areas of Expertise

  • Business brand strategy and positioning
  • Strategic marketing planning and implementation
  • Corporate affairs and media management
  • Community & Stakeholder engagement planning and implementation
  • Digital marketing planning and implementation
  • Internal and change communication

Qualifications & Professional Affiliations

  • Bachelor of Journalism — Sub major in politics and communication. James Cook University
  • Management Committee Townsville Business Women’s Circle
  • Councillor CCIQ regional policy council

Industry Experience

  • Health
  • Finance
  • Local Government
  • Advocacy bodies

Sarah is available for mentoring junior and senior marketing and communications staff and is a firm believer in passing on knowledge to help organisations reach their potential.

“Success is a measure of how much your actions have positively changed the world around you”